Style Scoop: BaubleBar Opens NYC Store, Scarlet Johansson and More for W Mag at 40, Terry Richardson Shoots Oprah

BaubleBar is going from online to IRL with the opening of its first store. The e-commerce jewelry site founded by Amy Jain and Daniella Yacobovsky will open its brick-and-mortar space to Manhattan masses this Wednesday. [ELLE]

Celebrity stylist and designer Rachel Zoe is taking her talents back to television. She and husband Rodger Berman will be the executive producers of a half-hour sitcom based on Zoe and her life for NBC. Oh, and her Bravo reality show is coming back for a fifth season too. Talk about a working woman! [Fashionista]

Terry Richardson's latest subject? Oprah Winfrey. The media magnate put on her Escada power suit and Carolina Herrera red for the photographer's iconic white background in the November issue of Harper's Bazaar. In her interview, Winfrey reveals the challenges with starting her network, OWN, and how working with Nicole Kidman's acting coach has been the “best therapy ever.” [Harper's Bazaar]

According to Elyssa Dimant's new book The Style Mentors, celebrity style can be categorized into eight types of looks. From The Siren (Beyoncé, Marilyn Monroe) to The Maverick (Daphne Guinness, Elsa Schiaparelli), this book gives glam gals the basics to achieve their style icon's signature looks and will be in stores a week from today. [New York Post]

A peek into the Target-Neiman Marcus collaboration took place this morning courtesy of Diane von Furstenberg and ABC's Good Morning America. There are 24 CFDA designers on deck for the holiday capsule that includes goodies for you, your pets, and your home, the duo revealed Tracy Reese dessert plates and a DVF jewelry box. The full collection will be in stores this November. [Racked]

In celebration of its 40th anniversary, W Magazine called on Keira Knightley, Scarlett Johansson, Mia Wasikowska, and Rooney Mara to cover four different editions, each representing a different decade of fashion. [W]

Gareth Pugh, who's created avant-garde pieces for Beyoncé, Rihanna, and Lady Gaga, is teaming up with an unlikely partner. The English designer worked with the Elton John AIDS Foundation to create a portable bar for the Grey Goose Winter Ball. The black cube unfolds to reveal a bottle of the spirit of your choice, and will be auctioned off at the annual charity on November 10. [Vogue UK]