Style Scoop: Rachel Roy Gets a New Owner, Beyoncé’s Clothes Rock & Roll, Blake Lively Explains What Preserve Means

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Rachel Roy may not lose her line after all. In March, we found out that Jones Group, who held the purse strings for her eponymous label, would no longer support it. Initially, there were talks that Roy would just produce the collection herself but now she won’t have to! Topson Downs of California is set to acquire a 50% stake in the Rachel Roy brand. Topson will own the trademarks to Roy’s brand while she will keep all of the creative control. [Women’s Wear Daily]

Yeah, B! Beyoncé’s most iconic outfits from her career will have a home at the The Rock and Roll Hall of Fame in Cleveland, Ohio, beginning July 22. Looks will include the white tank top and shorts from her “Crazy in Love” video, the Single Ladies leotard, her 2012 Givenchy Met Gala gown, and her Super Bowl XLVII performance. “When we looked at the depth of the amount of stuff that she was willing to send, we just thought, ‘The only way we can really showcase these items is to put them in the Legends of Rock area in the museum,’ which really is the spot that we have to pay tribute to legends of rock, which Beyoncé has proven herself to be,” said museum curator Meredith Rutledge-Borger. [Time]

When we first heard that former Gossip Girl star, Blake Lively, was starting a new lifestyle site called Preserve, we scratched our head a bit at the name. We couldn’t understand why. Well, Vogue’sAugust cover girl is setting things straight inside the glossy. “She is, in essence, using all the modern-day digital tricks of the trade to shine a light on—to preserve—all those finer, simpler things in American life that are in danger of getting touch-screened into extinction, trampled on by the medium itself,” Vogue reports. It will be neat trick if she can pull it off. [Vogue]

Rosie Huntington-Whiteley, model turned denim designer? Looks like it! Whitely is the face of Paige Denim, but that isn’t where the partnership ends. She teased her new #projectintheworks on Instagram with a photo holding a pair of jeans. “With her effortless, chic-off duty style I can’t think of a more perfect ambassador for our brand,” Paige Adams-Geller said. “She will be the face and inspiration of the spring campaign when the collection launches in January 2015. Rosie is infectious on and off the camera and we share so many of the same interests and passions. I can’t wait to see what our future holds. Working together will be an exciting adventure and a dream come true." [Glam Chic]

Your chances of getting snapped by a street-style photographer just became a million times better. Style consultant and street-style star Yasmin Sewell is collaborating with Barneys New York on an 18-piece collection of statement outerwear pieces, classic separates and interesting proportions. “There’s a need for functionality that has to be met with a great taste level… and a certain timelessness,” Sewell said. “This collection is really personal to me: in many ways it is like my ultimate wardrobe.” Yes, one that we would like to own. [Glamour]