Style Scoop: Rooney Mara Covers February VOGUE, Best of the Golden Globes Red Carpet, Alber Elbaz Enters Makeup Market


Rooney Mara shed her Girl with the Dragon Tattoo persona for a fresh-faced and, dare we say, sweet-looking cover girl moment for February's VOGUE. In her second cover for the fashion glossy, Mara reveals that becoming a style icon wasn't her intention and that dressing for the carpet is a nightmare — even though she's always best-dressed. [Huffington Post]

From Naomi Watts and Lena Dunham in oxblood Zac Posen, to flesh-tone fierceness from Jennifer Lopez in Zuhair Murad and Kerry Washington in Miu Miu, here's to some of the Golden Globes' best red carpet looks. [The New York Times]

What has designer Alber Elbaz been working on between creating looks for the house of Lanvin? Makeup! The recent recipient of the Geoffrey Beene Fashion Impact Award is teaming up with Lancôme to bring you new beauty treats on June 15. And this cute video already has us making room for his eyeshadows and lipsticks in our beauty chest. [GlamBlush]

Proenza Schouler is headed to print. For Lazaro Hernandez and Jack McCollough Spring 2013 campaign, they recruited photographer David Sims to shoot the brand's first print ads to debut in VOGUE, W magazine, and Harper's Bazaar.[WWD]

It's been a big year for Net-A-Porter! Although the Natalie Massenet-led e-tailer reported a $43 million loss last year, sales for the designer dot com rose 55 percent. [VOGUE UK]

Jessica Simpson's belly isn't the only thing that's growing. Pregnant with her second child, the branding guru's maternity line is expanding, too, and will be available in more than 800 stores for its Spring 2013 collection. [WWD]

This just in: the Ecco Domani Fashion Foundation just announced its 2013 winners and fashion's next rising stars. TOME (womenswear), Ian Velardi (menswear), Deborah Pagani (accessories), and SUSAN WOO (sustainable design) now join the ranks of past winners like Alexander Wang and Rodarte with a $25,000 grant to help showcase their Spring 2013 collections at New York Fashion Week. [MarketWatch]

J.C. Penney is bringing the stylish set to the forefront for its many Spring 2013 collections. The retailer is giving us all something to line up for with collaborations with L'Amour by Nanette Lepore, LULU by Lulu Guinness, Cosabella Amore, and William Rast all recruited for February; Duro Olowu, Pearl by Georgina Chapman of Marchesa, and Joe Fresh popping up in March; and fine jewelry from Bridge Bay appearing in April and May. That, plus collections from Betsey Johnson (Betseyville), Cynthia Rowley (DREAMPOP), and Charlotte Ronson (I Heart Ronson), will still be on JCP racks. [Press Release]