Tilda Swinton Is the New Face of NARS
Tilda Swinton is taking her unique look to Nars starting this spring.
The fashion muse will be the face of the brand’s upcoming campaign in a series of four portraits – shot by François Narshimself – revealing each of the four makeup collections slated to his shelves from January to April. The first snap supports the upcoming limited edition Eye-Opening Act color collection that will hit Nordstrom and Nars boutiques in January with prices between $28 and $48.
Swinton follows in the footsteps of other unique spokesmodel choices, including Charlotte Rampling and Daphne Guinness; each of which have admired Nars’ work and vice versa. “I love [Tilda’s] bold style and really admire her work,” Nars told WWD. “As an actress, she brings such strong personality to the camera. And as a woman, she lives the experience of transformation and expression.”
The pair had only met recently but quickly formed a bond. “I liked him immensely and immediately and we were eager, from that first session, to do more things together,” Swinton explained. “[The shoot was] the greatest of fun — supremely nice people, full of ease and play.”