One could say that Veronica Miele Beard is the ying to Veronica Swanson Beard’s yang. The sisters-in-law, posh pair behind the doubly namesake label Veronica Beard, couple their finance and fashion backgrounds to cement a sartorial space for women who do it all.
Their east-meets-west aesthetic—New York City sensibility mixed with Los Angeles edge—is especially present for Fall 2014. Dubbed “Sunset on the Strip,” the collection melds Angeleno flair with wintery staples: furs, boyfriend coats, camo. Above all, it’s evidence that even the most steadfast of New Yorkers can make room for sunnier, west coast counterparts.
“Mix it up a little bit more. I love that California always has a little bit of a bohemian edge,” Swanson Beard told Glam during the brand’s Fall 2014 debut at The High Line Hotel. “It looks really great when you wear something very bohemian—like a beautiful chiffon blouse—with really amazing, tailored pants. That’s such a great juxtaposition.”
“I always carry my heels with me and wear boots,” Swanson Beard added. “Snow boots—black, big fur ones—are out and then I have really fierce, hot heels to wear when I get there.” Specifically Rupert Sanderson heels, like the ones worn day of show.