Jelena Aska

Photo of Jelena Aska
Sarajevo, Bosnia And Herzegovina
American University In Bosnia And Herzegovina, Vrije University Amsterdam
TikTok Beauty Hacks, '70s Fashion, Period Positivity
  • In her master's thesis, Jelena covered the importance of sustainability in the world of menstrual products, making her a big advocate for reusable cups and pads.
  • In 2016, Justin Bieber retweeted an article she wrote about Kanye West attending his concert, and the screenshot of it is printed and framed in her bedroom.
  • Jelena only skips her 9-step nighttime skincare routine if the roof is literally on fire — if not, she will spend an approximate 40 minutes double cleansing, applying thermal water, hyaluronic acid, tretinoin, rosehip oil, giving herself a gua sha massage, and finishing it off with a rich moisturizer.


Jelena joined Static Media in 2022 as a writer for Glam, where she particularly enjoys covering topics related to skincare routines, new ways to rock retro fashion pieces, and living a more sustainable lifestyle. She began her writing career as a BuzzFeed community member in 2015, and since then, she has worked with companies like Valnet. Inc and Crealon Media. She has published work on websites like Buzzfeed, The Things, Investing, The Travel, Baby Gaga, Moms, and The Talko. While working for Crealon Media, Jelena wrote various scripts for their YouTube channels. During her legal internship at the United Nations Mechanism for International Criminal Tribunals, Jelena regularly contributed to the ADC-ICT Newsletter.


Jelena received her bachelor's degree in international law in 2015, after which she moved to Amsterdam, The Netherlands, to continue her studies. Jelena received her master's degree in environment and resource management in 2017.

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Stories By Jelena Aska