Move over, #topshelfie — it’s all about the #skincarefridge. A dedicated (mini) fridge filled with skin care products is the latest beauty trend making the social media rounds. And you can thank K-beauty for Instagram’s newest obsession du jour. Refrigerators specifically for beauty products have been popular in Korea for the last few years, and now skin care devotees and beauty enthusiasts allover are indulging in this luxury practice while putting their beautifully styled still life of go-to skin products on display.
“In college, I received a skin care fridge as a gift with purchase when I got a coat from a department store. I absolutely loved it and used it to keep all my favorite serums and moisturizers in my dorm room,” says Sarah Lee, Glow Recipe Co-CEO and Co-Founder. “It’s so great to see that this is having a moment now.”
It’s a great content opp, sure, but do you really need a skin care fridge? We’re definitely down to chill with this trend. “Keeping skin care cold can provide de-puffing and soothing effects,” says Soko Glam Merchandising and Retail Senior Manager Diana Chen. “Plus, there’s nothing more refreshing than applying a chilled sheet mask or cream.” So, for that extra ounce of pampering or to take your #SelfCareSunday to the next level, fridge it up.
Now, which jars, creams, lotions, and potions actually deserve coveted real estate in your skin care fridge? The experts of K-beauty’s leaders Glow Recipe, Soko Glam, and Peach & Lily spill the details below.
What to put in your #SkinCareFridge
According to Lee, a skin care fridge is great for keeping daily products like sheet masks, mists, serums, and moisturizers at an optimal storage temperature between 40-60 degrees Fahrenheit. “It can prolong the integrity of a formula, especially those with a high percentage of natural ingredients as the temperature is controlled and sunlight is kept out,” says Lee.
In addition, Peach & Lily Founder Alicia Yoon recommends keeping vitamin C and retinoid-based products in the fridge to help prevent them from breaking down and oxidizing faster, as well as to preserve their potency and efficacy. “Any live cultures should also be refrigerated,” adds Yoon, as too should products without preservatives. “It’s important to note, however, that this won’t necessarily increase shelf life, so it’s key to be careful about discarding when it’s past it’s prime, whether it’s in the fridge or not.”
What to keep on your #TopShelfie
As soothing as it sounds, not everything needs to be chilled. “Clay-based products and cleansers are best kept at room temperature,” says Christine Chang, Glow Recipe Co-CEO and Co-Founder. “The formulas have ingredients that can actually harden the texture if kept too cold.” And oil-based products are best at room temperature to prevent separation and cloudiness, causing them to be ineffective according to Chen.
We’d love to see what you’re stocking in your skin care fridge! Tag your posts with hashtag #GlamRegram for a feature.