Shawna Hudson

• Shawna has interviewed dozens of celebrities about their beauty and wellness routines, from Lily Collins and America Ferrera to Gwen Stefani and Ciara.
• She's passionate about promoting diversity within the editorial space and elevating Black founders and creators in the beauty space through her longtime series Business of Beauty on Who What Wear.
• She has written deep-dive features on beauty trends to help educate readers on what truly works.

Experience

Shawna is a professional journalist with over a decade of experience covering topics ranging from beauty, wellness, fashion, and celebrities to lifestyle and travel. She began her career in Los Angeles as a freelance writer, covering pop culture and young Hollywood. She then transitioned to the world of beauty while editing at Who What Wear, where she reported on skincare, celebrities, makeup, haircare, and nails. Her work has been featured in publications such as Byrdie, Refinery 29, Marie Claire, Coveteur, StyleCaster, HuffPost, The Zoe Report, PS, and more. Today, she aims to cover a wide range of topics in a way that's well-researched and backed by experts, while balancing relevant personal experience where necessary to help readers decide what's right for them. When she's not testing buzzy new skincare or trying the latest and greatest longevity treatments, she's a passionate traveler and avid reader.

Education

Shawna holds a bachelor's degree in American studies and communications with an emphasis in journalism from California State University, Fullerton.